Creating a new Mailchimp account is the first step toward effective email marketing. As one of the most user-friendly email marketing platforms, Mailchimp makes it easy to connect with your audience and grow your business. In this comprehensive guide, we’ll walk through the process of creating a new Mailchimp account in order to set up …
The invention of email predates the internet as we know it. Even though the tool has been around for decades, there are still several terms that can be baffling for new users. Two of the most commonly confused fields are CC (Carbon Copy) and BCC (Blind Carbon Copy). While they may seem similar at first …
Email Basics: What’s the Difference Between CC & BCC? Read More »
Many email designers start out with questions about image size: What size should email images be? Is landscape or portrait better for emails? How can I ensure my email’s use of images doesn’t land me in the spam folder? These questions are great to consider when creating a new email template. What Size Should Email …
Finding the right email frequency is key to attracting engagement and building a positive relationship with your subscribers. By building a reliable cadence, you can ensure subscribers look forward to your emails. In this post, we’ll answer the question: How often should I email my subscribers? We’ll also explore the best days to send, the …
Send Frequency in 2023: How Often Should I Email? Read More »