design

Alternating Background Colors in Mailchimp Templates (2023)

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Alternating background colors are a simple design technique that can help your Mailchimp templates pop. In this blog post, we’ll explore three strategies for creating an alternating background color effect in Mailchimp, including both the new builder and classic template builder. Get ready to captivate your audience with alternating background colors in Mailchimp emails! Classic …

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How a Mailchimp Audit Can Enhance Email Marketing

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Email marketing is a powerful tool for businesses looking to connect with their audience and drive conversions. However, not all email marketing campaigns are created equal. In order to truly optimize your email marketing efforts, it’s important to start with a comprehensive review of your Mailchimp account. That’s where Pure Firefly’s Mailchimp Audits come in. …

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Our Top 3 Email Design Tips for Spring 2023

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If you’re in the northern hemisphere, warmer days are on their way. With the refreshing change in weather, why not refresh your email design too?  Here are our favorite email design trends to help you stay ahead of the inbox competition, whether you’re sending automated emails, monthly newsletters, or promotional campaigns. Spring Design Tips Creative …

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